Kit·Product Designer·2020–2025

Creator University

Kit's free educational platform at learn.convertkit.com. Courses and resources helping creators grow their online business.

Screenshot coming soon
Overview

Creator University (learn.convertkit.com) is Kit's free educational platform — a library of courses, workshops, and resources designed to help creators grow their online business. From email marketing basics to advanced automation strategies, it was Kit's way of investing in creator success.

The platform needed to feel like a premium learning experience while being completely free. Dylan designed the course browsing experience, lesson pages, progress tracking, and the overall visual identity of the learning platform.

The design challenge was bridging the gap between Kit's product and Kit's educational content — making it feel like a natural extension of the brand while being its own distinct destination.

Key Contributions

What I did

  • Designed the Creator University platform from concept to launch
  • Created the course catalog and discovery experience
  • Built lesson pages with video, text, and interactive elements
  • Designed progress tracking and course completion features
  • Established the visual identity for the learning platform
  • Created responsive layouts for learning on any device
  • Worked with the content team on instructional design patterns
Impact

Results & outcomes

Thousands of creators educated through the platform
Key driver of Kit's brand awareness and top-of-funnel strategy
Positioned Kit as an authority in creator education
Improved creator retention by connecting education to product usage
Free courses became a major lead generation channel
Gallery

Screenshots & details

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